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  • Direct Response Marketing To Senior Citizens
    Direct Response Marketing To Senior Citizens Presented at October 1985 Annual Meeting. This session ...

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    • Authors: Application Administrator, H Lund, Raymond J Nacin, Robert J Polilli, Donald M Sceals
    • Date: Oct 1985
    • Competency: Strategic Insight and Integration>Strategy development; Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing Arrangements With Financial Institutions
    the shelf. And Toni was a big player in the health care market. Toni took the product off the shelf, repackaged ... while we had done a little bit of dabbling in direct response insurance products, we realized that ...

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    • Authors: Jay Jaffe, H Lund, Linda D Reed, Lawrence A Seller, Christopher Tomecek
    • Date: May 1986
    • Competency: External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>Internal forces and business performance; Strategic Insight and Integration>Strategy development
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • The Impact of Technology on the Distribution of Insurance and Financial Services
    Covertell and Company is a leading provider of direct marketed life, accident, and health products. ... insurance to their customers. Covertell is taking direct marketing to new levels through its ownership and ...

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    • Authors: H Lund, Michael Levison
    • Date: May 1996
    • Competency: External Forces & Industry Knowledge>Internal forces and business performance; Strategic Insight and Integration>Strategy development
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance; Technology & Applications>E-commerce