Policy PlansPolicy Plans This discussion examines new products and marketing issues pertaining to individual ... and the lapse rate is only half of that on "pay direct" quarterly business. It should be emphasized that ...
Description: This discussion examines new products and marketing issues pertaining to individual life insurance. Topics include: A. Proper role for and impact of higher minimum amount and preferred risk policies. B. Changes made in recent years in the distribution of new issues by plan of insurance and mode of premium payment, C. Advantages and disadvantages of issuing to women a special life insurance policy, or class of policies, involving different basic assumptions from those used for other policies D. Plans marketing policies for which the insurance premiums are paid by 1 bank loans arranged with the assistance of the agent, 2 premium deposit plans, 3 bank drafts and postdated checks.Hide
- Authors: Society of Actuaries, William Allan, Richard A Leggett, Robert E Slater, Edward H Sweetser, Charles Connolly, Henry F Rood, Harold R Lawson, Clarence H Tookey, Melvin C Pryce, J Edward Morrison
- Date: Jun 1954
- Competency: External Forces & Industry Knowledge>External forces and business performance
- Publication Name: Transactions of the SOA
- Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Underwriting - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance