Description: Presented at October 1996 Annual Meeting. How do we quantify our unique skills and articulate them to nontraditional industries to enhance their awareness of actuaries and the role they can play in these industries? The profession has struggled with developing a strategic marketing plan for expanding actuarial opportunities to nontraditional employers. Part of the struggle centers on clearly defining and articulating the “product” that actuaries have to market. This role play helps clarify this definition.

Description: This session from the 1995 SOA Boston Meeting presents an overview of current and future employment trends in each area of the profession. From the Record of the Society of Actuaries, Vol. 21, No. 4b.