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  • Direct Marketing - The Future
    Direct Marketing - The Future 1992 SOA Regional Meeting, Chicago. This discussion is about direct marketing growth in the 1980s, sustaining the growth in the 1990s, regulatory constraints in ...

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    • Authors: Application Administrator, Edward P Mohoric, H Shumrak, Gary A Kauffman
    • Date: May 1992
    • Competency: Strategic Insight and Integration
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance; Public Policy
  • Direct Response Marketing - Life And Health Insurance
    Direct Response Marketing - Life And Health Insurance Presented at April 1985 Spring Meeting. This session discussed: Target Markets - true third party, fictitious trust, individuals, Media - ...

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    • Authors: Roberta L Canfield, Edward P Mohoric, Harry Ploss, H Shumrak, Lawrence Hersh
    • Date: Apr 1985
    • Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing of Non-Traditional Insurance Products
    Marketing of Non-Traditional Insurance Products Discusses prepaid legal service, auto clubs, credit security, add-ons, upgrades, and cross-sell. From the 1988 Record of Society of Actuaries, ...

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    • Authors: Application Administrator, Edward P Mohoric, Albert Zlogar, Robert E Grady, Nancy Poulos
    • Date: May 1988
    • Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance