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Marketing and Pricing Considerations of Special-Risk Products
Marketing and Pricing Considerations of Special-Risk Products Panelists discuss three categories of special-risk business: the college and student market, specific events/sports and custom, ...- Authors: Joseph Brennan, Fred M Singer, Cornelius J Lehane, Robert E McKean
- Date: May 1988
- Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Non-Traditional Marketing Section Luncheon
Non-Traditional Marketing Section Luncheon Presented at October 1986 Annual Meeting. This session discussion is about recent trends in direct response marketing. This discussion will be led by ...- Authors: H Shumrak, Fred M Singer, Gary A Kauffman, Terre A Tuzzolino
- Date: Oct 1986
- Competency: Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance