Session 185: The Health Insurance Customer Journey: A Behavioral Finance Perspectiveclosely follow federal law. The Sherman Act, is the primary U.S. antitrust law pertaining to association activities ... enrollment Member Acquisition • Health and wellness • Care management • Social Determinants of Health Member ...
Description: Numerous behavioral finance theories have emerged in recent years, many of which apply to insurance. The presenters look at key theories and their use in explaining, predicting and inducing behavior from the perspective of the health insurance customer journey.Hide
- Authors: Lijia Guo, Randall Herman, Joseph Slater
- Date: Mar 2020
- Competency: Strategic Insight and Integration
- Topics: Economics; Economics>Behavioral economics; Health & Disability; Health & Disability>Health insurance