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  • Successful Marketing and Selling toBaby-Boomer-and-Older CustomersTwelve Recent Brain Research Discoveries HavingRelevance to Successful Communications
    Successful Marketing and Selling toBaby-Boomer-and-Older CustomersTwelve Recent Brain Research ... Communications By James J. Gilmartin from Long-Term Care Newsletter, September 2004, Issue No. 12. Marketing ...

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    • Authors: James J Gilmartin
    • Date: Sep 2004
    • Competency: Communication; Communication>Persuasive communication
    • Publication Name: Long-Term Care News
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Actuaries And The Mass Media
    what a newspaper does involves those things. Our primary purpose, however, is to sell news to our readers ... the way we do? There are two reasons. One, the primary one, is that we do what we do for the money. The ...

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    • Authors: Daphne D Bartlett, Linda M. Delgadillo, Robert W. Waldron, Ronald Semple
    • Date: May 1982
    • Competency: Communication; Communication>Persuasive communication
    • Publication Name: Record of the Society of Actuaries
    • Topics: Actuarial Profession