Description: This presentation is a panel discussion from the 1991 Annual Meeting of the Society of Actuaries, held October 20-23 in Toronto. Noting that in today's direct-response marketplace, the consensus is that there are a lot of problems, and some promises, but little, if any, profitability, the panelists discuss long-term care, dread disease, and return of premium [ROP] products, and targeting profitability through research. Discussion from participants is included. From the Record of Society of Actuaries, Volume 17, No. 4A.

Description: This is an appraisal of changes from a previous edition of the book, Actuarial Phases of Marketing Operations-Individual Life and Health, by the Society of Actuaries and LIMRA.

Description: Research managers from prominent non-traditional marketing companies discuss: Structure and composition of research units, methods currently used to conduct research, and specific examples of activities. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: Discusses a Bill which was recently introduced into the Maryland Legislature and which would require the Insurance Commissioner to publish a price comparison for all life companies licensed in Maryland.