Description: Shares a historical summary of perspectives during significant philosphical changes covering the subject of “Price Disclosure and Cost Comparison.” The topic was extremely timely the NAIC having just concluded drafting its model legislation and the entire audience participated through a questionnaire-based opinion poll.

Description: This is an appraisal of changes from a previous edition of the book, Actuarial Phases of Marketing Operations-Individual Life and Health, by the Society of Actuaries and LIMRA.

Description: Article Permutations And Computations by Moordhead in The Actuary, February 1979, Volume 13, Number 2

Description: A convergence of forces has obsolesced virtually every element of the traditional paradigm of the U.S. life insurance business - the products sold, who sells them, and how they are sold. This article documents the decline in life insurance ownership and sales, and emerging trends - with the market being bifurcated into service intensive vs. commodity.

Description: Article from The Actuary, June 1999 – volume 33 - Issue 6: Independent brokerage agencies have been the alternative distribution system of choice by life insurers using methods other than the career agency system to bring products to market.

Description: Discussion of the future of the life insurance distribution system from a meeting of the Actuarial Club of the Pacific States.

Description: Reviews the book 'The Life Insurance Industry's Marketing Dilemma,' by Richard Johns about the transition of Variable Life Insurance 'VLI' from being a high-demand product to its current state of unpopularity. The book demonstrates that VLI can perform well over time, thus providing good consumer value.

Description: Proposes ways in which the credibility of permanent life insurance can be restored after the damage it has suffered due to insurance proposals, or illustrations, with unrealistic projections of future earnings.

Description: This article discusses problems with life insurance sales illustrations. Potential abuses include use of unrealistic interest rates, projection of mortality improvements, elimination of loads after the 15th year and bonus crediting after the 15th year.

Description: The Actuary Vol. 22, No. 11. This is a debate regarding two approaches to Life Insurance Illustrations: The Range approach vs. the Current Scale approach