Description: This is a presidential address to the Society of Actuaries by Sam Gutterman. From Transactions of Society of Actuaries 1995-96 Reports.

Description: February issue of The Stepping Stone

Description: With the convergence and consolidation of the financial services industry, the advent of new technologies and the Internet, and increased focus on the customer, actuaries are facing a brand new set of challenges. This editorial prefaces the articles in this issue that point out some key challenges and opportunities facing today’s actuaries.

Description: To persuade successfully and non-manipulatively, it’s important to understand five key principles of influence. In this four-part series, I’ll be covering these five principles that are based on human psychology and behavior. Let’s look at the first two now.

Description: The latest installment in a series of articles inspired by the book "Awake at Work" by Michael Carroll that applies Buddhist philosophy to workplace situations. This series applies such philosophy to situations that actuaries regularly encounter. This installment uses the author's trials and tribulations in learning how to stand on his head to illustrate key Buddhist principles in fear and risk that actuaries can apply in their professional growth.

Description: Principle #4: People make buying decisions based on emotion and justify these decisions with logic. To be influential, we need to take into account both logic and emotion. Of the two, emotion is a much more powerful motivating force. Unfortunately, too many people ignore the emotional component and focus solely on logic - neglecting what compels people to buy.

Description: To persuade successfully and non-manipulatively, it's important to understand five key principles of influence. Principle #5: A person will more likely be influenced if you help them get to the heart of the matter.

Description: No matter what you do, you are in sales in some way. The word, "sales" or "selling" brings up negative connotations for many people. It may be helpful to think of it as "influence". Whether you're a sales professional, coach, consultant or executive - there are key stakeholders in your world you need to influence. To persuade successfully and non-manipulatively, it's important to understand five key principles of influence. Principle #3 is covered here.