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  • Direct Response Marketing To Senior Citizens
    Direct Response Marketing To Senior Citizens Presented at October 1985 Annual Meeting. This session ... distribution;Medicare;Product development;Supplemental retirement plans; 15818 10/1/1985 12:00:00 AM ...

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    • Authors: Application Administrator, H Lund, Raymond J Nacin, Robert J Polilli, Donald M Sceals
    • Date: Oct 1985
    • Competency: Strategic Insight and Integration>Strategy development; Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Non-Traditional Marketing: Products And Delivery
    RECORD OF SOCIETY OF ACTUARIES 1986 VOL. 12 NO. 2 NON-TRADITIONAL MARKETING: PRODUCTS AND DELIVERY ... : My subject for today is credit cards in the marketing of insurance. I am going to discuss this subject ...

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    • Authors: Joseph Fafian, John Ladley, Frank Minton, Harry Ploss, Howard L Steinberg
    • Date: May 1986
    • Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Direct Response Marketing - Life And Health Insurance
    407 RECORD OF SOCIETY OF ACTUARIES 1985 VOL. 11 NO. 1 DIRECT RESPONSE MARKETING - LIFE AND HEALTH ... companies have entered the market, perhaps because they see higher returns in the direct response market ...

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    • Authors: Roberta L Canfield, Edward P Mohoric, Harry Ploss, H Shumrak, Lawrence Hersh
    • Date: Apr 1985
    • Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Non-Traditional Marketing Through Broadcast Media
    Non-Traditional Marketing Through Broadcast Media Presented at October 1986 Annual Meeting. This ... media selection, acquisition expenses and analysis of efforts. Acquisition expenses; 15914 10/1/1986 ...

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    • Authors: John Ladley, Gary A Kauffman, Eugene R Raitt
    • Date: Oct 1986
    • Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
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