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Marketing of the Profession

Marketing of the Profession From a session at a meeting of the Society of Actuaries held ... actuaries with a variety of perspectives. Donald Behan from Georgia State University represented the actuaries ...
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Description: From a session at a meeting of the Society of Actuaries held in Las Vegas, NV May 22-24, 2000 The American Academy of Actuaries had put together an ad hoc task force charged with developing a long-term strategic approach for marketing the profession to future users of actuarial services and to strategically position and strengthen the profession. This session provided an update on the progress of the task force.
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- Authors: Paul Bruce, Teresa Winer, Susan Nassar
- Date: May 2000
- Competency: Communication>Persuasive communication; Leadership>Influence; Leadership>Professional network leverage; Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Actuarial Profession>Academic partnerships; Actuarial Profession>Professional associations; Actuarial Profession>Professional development

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