Registration for this year's Annual Meeting & Exhibit continues through early October. Advance registration at discounted rates ends September 14.
Don't miss your chance to hear from industry experts, network with peers and earn loads of CPD credit. Being held at the gorgeous Gaylord National Resort Hotel in National Harbor, MD., this meeting will have more than 100 sessions on topics ranging from ERM and healthcare to emerging technologies and retirement. When registering, consider signing up for the MaD-sponsored sessions listed below.
Session 1: Marketing & Distribution Section Wine and Cheese Reception
Sunday 5:00 p.m. – 7:00 p.m.
Please join the Marketing & Distribution Section Council for a wine and cheese reception. This event is open to all meeting attendees and their registered guests. There is a nonrefundable fee of $20 per person for Marketing & Distribution Section members and $35 for all others. Please include the additional fee with your registration.
Session Coordinator(s): Richard C. Pretty, FSA, MAAA
Session 9: Marketing & Distribution Section Hot Breakfast
Monday 7:00 a.m. – 7:45 a.m.
Presenter(s): Walter H. Zultowski
Moderator(s): Adam Merlin Vanevenhoven, FSA, MAAA
The Marketing & Distribution Section Council invites you to join them for a hot breakfast for the Chairman’s Report and a guest speaker on the topic of “Distribution Trends and Issues.”
This breakfast is open to all meeting attendees. There is a nonrefundable fee of $10 per person for Marketing & Distribution Section members and $20 for all others. Please include the additional fee with your registration.
Session Coordinator(s): Richard C. Pretty, FSA, MAAA
Session 23 Panel Discussion: Interstate Compact—A Tool for Improving Speed and Distributor Satisfaction?
Monday 10:00 a.m. – 11:15 a.m.
Credits: 1.50 CPD
Competency: Results-Oriented Solutions
Presenter(s): Jeff Kulesus; Barb Ritzke; others TBD
Moderator(s): Adam Merlin Vanevenhoven, FSA, MAAA
The Interstate Compact has been around now for several years—it continues to expand and develop. Some companies are finding success, reducing costs and the time it takes to get their products on the street. Other companies are being frustrated by less successful effort. Is the Interstate Compact something your company should consider? Panelists will share their experiences, good and bad, enabling you to decide whether you might be able to improve your company’s new product speed to market and thereby boost the satisfaction of your distribution partners.
At the conclusion of the session, attendees will be able to:
- determine whether the Interstate Compact should be considered for their company,
- define the pros and cons of using the Interstate Compact, and
- explain potential benefits of the Interstate Compact on distribution relationships.
Experience Level: All levels of experience
Session Coordinator(s): Richard C. Pretty, FSA, MAAA
Session 113 Panel Discussion: Insurance Marketing Through Social Media
Tuesday 3:45 p.m. – 5:00 p.m.
Credits: 1.50 CPD
Competency: Strategic Insight and Integration
Presenter(s): TBD
Moderator(s): Jennifer L. Brady, FSA, MAAA
What impact will social media—Facebook, Twitter, LinkedIn and others—have on our ability as insurance companies to market and distribute our products? The Internet’s been around for a while, for example, but the amount of annuities, life insurance and health insurance sold over that medium is still not generating significant volumes. The tech-savvy youngsters of Gen X and Gen Y are rapidly increasing their share of the insurance-buying public, however, and their expectations of social media contact are greater. Learn how insurance companies are beginning to use social media to market their products and build “customer intimacy” and how your company might be able to do the same.
At the conclusion of the session, attendees will be able to identify uses of social media to market products, and determine potential applications at their own companies.
Experience Level: All levels of experience
Session Coordinator(s): Richard C. Pretty, FSA, MAAA
Session 145 Panel Discussion: Penetrating the Elusive Middle Market
Wednesday 10:15 a.m. – 11:30 a.m.
Credits: 1.50 CPD
Competency: External Forces & Industry Knowledge
Presenter(s): Jason Bowman; Jeffrey D. Koll, FSA, MAAA; Scott D. Sheefel, FSA, MAAA
Moderator(s): Jeffrey D. Koll, FSA, MAAA
Who is the “middle market”? What products does this group want to buy? And how do middle market consumers want to buy them? These are easy questions that have difficult answers, which is why our panelists will strive to find the keys that unlock this market’s insurance and financial needs. In this session, our experts will share ideas that will help you identify sub-markets, the products that may be attractive to these smaller segments, and techniques that may improve your middle market sales.
At the conclusion of the session, attendees will be able to:
- identify emerging trends in the middle market,
- describe how companies are approaching the middle market, and
- identify new products addressing middle market needs.
Experience Level: All levels of experience
Session Coordinator(s): Richard C. Pretty, FSA, MAAA