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  • Marketing to Women:Where Have All the Single Women Gone?

    Marketing to Women:Where Have All the Single Women Gone? This is an article about single women and marketing to them. Marketing and distribution; 9987 03/01/2006 06:00:00 ...

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    • Authors: Barbara Stahlecker
    • Date: Mar 2006
    • Competency: Communication; Relationship Management
    • Publication Name: Long-Term Care News
    • Topics: Annuities>Marketing and distribution - Annuities; Demography>Gender factors; Life Insurance>Marketing and distribution - Life Insurance

  • Market Potential for Preneed Insurance

    Market Potential for Preneed Insurance This article discusses the market potential for preneed insurance. Marketing and distribution; 10044 01/01/1999 06:00:00 ...

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    • Authors: Donna B Stalley
    • Date: Jan 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Multiple Distribution Channels within Banks

    Multiple Distribution Channels within Banks This article discusses the various ways that banks distribute insurance products. Marketing and distribution; 10048 04/01/1999 06:00:00 ...

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    • Authors: James B Smith
    • Date: Apr 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Life Insurers Seek to Capitalize on Middle-Market Opportunities

    Life Insurers Seek to Capitalize on Middle-Market Opportunities This articles looks at how life insurance companies can profitably address the middle market. Individual life plans;Marketing and ...

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    • Authors: UNKNOWN Mark L Trencher
    • Date: Jun 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Who’s Afraid of the Big, Bad Internet?

    Who’s Afraid of the Big, Bad Internet? This article looks at how insurance companies are viewing the use of the internet for sales purposes in these early days of the development of this market ...

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    • Authors: UNKNOWN Mark L Trencher
    • Date: Apr 2000
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Managing Non-Life Insured Products Sold Through Auto DealersPart I - Vehicle Service Contracts

    Managing Non-Life Insured Products Sold Through Auto DealersPart I - Vehicle Service Contracts Managing Non-Life Insured Products Sold Through Auto Dealers Part I - Vehicle Service Contracts by ...

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    • Authors: John Kerper
    • Date: Jun 2001
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • You’ve Sent Mail

    You’ve Sent Mail This article is a short summary of an essay on using microeconomics and Embedded Value concepts in evaluating direct marketing programs. Acquisition expenses;Embedded ...

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    • Authors: Robert E Winawer
    • Date: Jun 2001
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Internet Benefits Extend Far Beyond Distribution

    Internet Benefits Extend Far Beyond Distribution This article describes how Transamerica built internet based technology to support term sales through a mutual fund company and demonstrates the ...

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    • Authors: William G Winterman
    • Date: Sep 2002
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Term life; Technology & Applications>E-commerce

  • Selling Insurance Online: Everything Old Is New Again

    Selling Insurance Online: Everything Old Is New Again This article discusses the benefits of online insurance sales and how it is another form of direct marketing. E-commerce;Marketing and ...

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    • Authors: Kevin McKenna
    • Date: Sep 2004
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Agent Lead Generation: Evolving Technology in an Evolving Market

    Agent Lead Generation: Evolving Technology in an Evolving Market This article discusses agent-driven direct mail marketing, the economics of this approach, and how to obtain agent buy-in.

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    • Authors: Peter Stein
    • Date: Sep 2005
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
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