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  • Long-Term Customer Value Not Just Policyholders

    Long-Term Customer Value Not Just Policyholders This article discusses ideas for a long-term Customer Value Program. Marketing and distribution; 10046 04/01/1999 06:00:00 ...

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    • Authors: Jay Jaffe
    • Date: Apr 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • New Product Development Tool: The Product/Channel Directory

    New Product Development Tool: The Product/Channel Directory This article introduces The Product/Channel Directory, which provides the combination of products offered and distribution channels for ...

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    • Authors: James B Smith
    • Date: Jun 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Pricing - Life Insurance

  • Part III of IIIManaging Non-Life-Insured Products Sold Through Auto Dealers

    Part III of IIIManaging Non-Life-Insured Products Sold Through Auto Dealers Part III of III Managing Non-Life-Insured Products Sold Through Auto Dealers covers Finance Reserve product Product ...

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    • Authors: John Kerper
    • Date: Jan 2002
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Direct Insurance Sales Using Microeconomics - Improving Solicitation Management: Marginal Costs and the Value of New Business

    Direct Insurance Sales Using Microeconomics - Improving Solicitation Management: Marginal Costs and the Value of New Business This is the second installment of an article about using ...

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    • Authors: Robert E Winawer
    • Date: Sep 2002
    • Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Pricing - Life Insurance

  • Outlooks for Using the Internet in the Distribution of Life Insurance

    Outlooks for Using the Internet in the Distribution of Life Insurance This article describes New York Life's philosophy and approach to the use of the internet in selling life insurance.

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    • Authors: Robert L Smith
    • Date: Jan 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • NTM Sessions held in Washington, D.C.

    NTM Sessions held in Washington, D.C. This article summarizes two sessions sponsored by the Nontraditional Marketing Section at a recent SOA meeting held in Washington, D.C. One session was ...

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    • Authors: Society of Actuaries
    • Date: Sep 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Consumers Online: The Role of the Internet in the Purchase Process

    Consumers Online: The Role of the Internet in the Purchase Process This article discusses the results of a LIMRA survey about the use of the internet by life insurance and annuity consumers.

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    • Authors: Mary M Art
    • Date: Sep 2004
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Why Strategic Alliances?

    Why Strategic Alliances? This article discusses the benefits of strategic alliances between companies in the insurance and financial services industry to improve product offerings and ...

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    • Authors: RICHARD KATZ
    • Date: Sep 2004
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Interactive Voice Messaging: The Missing Piece of the Marketing Mix

    Interactive Voice Messaging: The Missing Piece of the Marketing Mix This article describes the benefits of Interactive Voice Messaging IVM as part of a marketing program and how it can create a ...

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    • Authors: Carol Ferrari
    • Date: May 2005
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance

  • Letter from the Editor

    Letter from the Editor Letter from the Editor 6442482576 05/01/2018 05:00:00 ...

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    • Authors: Ailen Okharedia
    • Date: May 2018
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
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