Description: The presenters will explore policyholder experience data for long-term products, risks of over-fitting data in developing behavioral models, and ways to mitigate these risks and develop a sustainable and coherent framework to translate complex policyholder behavior experience data to behavioral models using company- and industry-level data. At the conclusion of the session, attendees will be able to: - Identify key drivers of policyholder behavior for long-term product - Understand the risks of over-fitting data and a false sense of precision in developing behavioral mode - Understand techniques that can be used to mitigate these risk