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  • Would You Like Fries With That?

    Would You Like Fries With That? This article explains the benefits of cross-selling, especially in the middle market, and how it can improve customer retention. Lapse rates=Lapses;Marketing and ...

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    • Authors: Jason B Holman
    • Date: Sep 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • NewsDirect Newsletter, September 2003, Issue No. 44

    NewsDirect Newsletter, September 2003, Issue No. 44 Full version of NewsDirect Newsletter, September 2003, Issue No. 44. 25956 09/01/2003 05:00:00 ...

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    • Authors: Ian G Duncan, Diane McGovern, Brian Louth, Dwayne Thompson, Jason B Holman
    • Date: Sep 2003
    • Publication Name: News Direct
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