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  • Rational Ignorance and the Protection Gap: Is There a Cure?

    Rational Ignorance and the Protection Gap: Is There a Cure? Article describes the concept of Rational Ignorance and suggests that recognizing this issue in the life insurance industry might ...

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    • Authors: Ronald Poon-Affat
    • Date: Mar 2021
    • Competency: Communication
    • Publication Name: Reinsurance News
    • Topics: Life Insurance>Policyholder behavior - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance

  • How Insurers Can Use Behavioral Economics Approaches to Make Improvements

    There are many ways to actively utilize BE approaches – and implementing these important tools can help insurers in many ways.

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    • Authors: Heidi Alpren, Ruth Potter, Joe Curtin
    • Date: Apr 2025
    • Competency: Communication; External Forces & Industry Knowledge; Results-Oriented Solutions
    • Topics: Health & Disability; Health & Disability>Disability insurance; Health & Disability>Health insurance; Life Insurance; Life Insurance>Policyholder behavior - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Accelerated underwriting
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