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  • Have You Recently Considered Reviewing Your Marketing Mix? The UL Story

    Have You Recently Considered Reviewing Your Marketing Mix? The UL Story In this article, the author discusses Universal Life and product mix strategy for Latin America. Global markets;Marketing ...

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    • Authors: Jose Luis Berrios-Martin
    • Date: Dec 2009
    • Competency: External Forces & Industry Knowledge
    • Publication Name: International News
    • Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Universal life
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