Zero-Knowledge Proofs (ZKPs) represent an innovative suite of cryptographic algorithms that empower the insurance community to validate the accuracy of sensitive information without revealing the actual information itself. Mutation with the use of non-traditional data entering the insurance processes of customer acquisition and in-force management is currently taking place. A shift toward using non-traditional data in insurance customer acquisition and in-force management processes is currently taking place. This evolution is captured in the Australian market through surveys and interviews. Come and join us to learn about these two new research studies that open up the possibilities for the insurance industry to be more efficient in delivering its value to the society.