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Direct Marketing: Part 3
Direct Marketing: Part 3 Third in a series giving an overview of direct marketing. Marketing and distribution; ...- Authors: H Lund
- Date: Jan 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Direct to Consumer: What Does it Mean for Financial Services
Direct to Consumer: What Does it Mean for Financial Services This article provides a contemporary perspective ... perspective of direct-to-consumer, defines what it is, and offers several considerations for D2C strategies ...- Authors: Eric Sondergeld, Patrick T Leary
- Date: May 2017
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Direct Marketing: Part 1—Analysis of Solicitations
Direct Marketing: Part 1—Analysis of Solicitations This article covers measurement of key actions by ... by presenting an approach to the analysis of direct-mail insurance solicitations. Marketing and distribution; ...- Authors: H Lund
- Date: Apr 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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A Search Engine Primer
A Search Engine Primer This article explains Search Engine Marketing SEM and how it ... SEM and how it can be a key part of an effective direct marketing strategy. E-commerce;Marketing and distribution; ...- Authors: Noel Atkinson
- Date: Jan 2005
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Selling Insurance Online: Everything Old Is New Again
Selling Insurance Online: Everything Old Is New Again This article discusses the ... online insurance sales and how it is another form of direct marketing. E-commerce;Marketing and distribution;Online ...- Authors: Kevin McKenna
- Date: Sep 2004
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Promotional Cards: An Old Dog Learns Some New Tricks
Promotional Cards: An Old Dog Learns Some New Tricks This article discusses Promotional ... how they have become an integral part of so many direct mail marketing programs, and how new technology ...- Authors: Bill Spink
- Date: Sep 2004
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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A Database Marketer’s Dilemma: When To Stop Marketing?
A Database Marketer’s Dilemma: When To Stop Marketing? ... This article looks at the question, Should the direct mail marketer sell products until the point at ...- Authors: Jay Jaffe
- Date: Jan 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Built to Last
-- InstanceBeginEditable name="Header" --> News Direct – Number 53 | May 2006 <!-- InstanceEndEditable ... limited to, reasonable surrender periods, extended-care and terminal illness riders, availability of limited ...- Authors: Stephanie M Shirley
- Date: May 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities
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Multiple Distribution Channels within Banks
Multiple Distribution ... Article from: News Direct Newsletter Spring 1999 – Issue No. 31 Some ... needs and habits is the sale of life insurance via direct mail to Generation X customers. This customer segment ...- Authors: James B Smith
- Date: Apr 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Interest in Preneed Accelerating
Interest in Preneed ... Article from: News Direct Newsletter Spring 2000 – Issue No. 34 SPRING ... to reliance on the noncyclical and growing death care industry. Mortality experience is relatively stable ...- Authors: G Kevin Gough
- Date: Apr 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance