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Direct Response Marketing - Life And Health Insurance
tried, such as cancer, victim of crime, accident annuity, umbrella liability, and between-jobs major medical ... other products that the consumer wants an IRA annuity, for instance. DIRECT RESPONSE MARKETING - LIFE ...- Authors: Roberta L Canfield, Edward P Mohoric, Harry Ploss, H Shumrak, Lawrence Hersh
- Date: Apr 1985
- Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
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Segmentation And Market Specialization
THORNTHWAITE, FRED BROWN, HARRY PLOSS, Recorder: SARAH S. PLOTKIN i. Adoption of a segmentation and market ... marketing mixes being applied. In this exhibit, the "m"s correspond to the four marketing mix elements, and ...- Authors: Frederick Brown, Joseph M Fitzgerald, Sarah S Plotkin, Harry Ploss, Wilfred Thornthwaite, Margaret J Ware
- Date: Apr 1983
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
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Research In Agency Operations
Research In Agency Operations This discussion at an SOA 1968 Regional Meeting looks at research ... which are now done by other means. MR. CHARLES S. SCHNELLE: One of the most rewarding areas of research ...- Authors: Neil M Anderson, Norman F Buck, John M Clyne, H Carey Hanlin, Charles F B Richardson, Morton D Miller, Wayne A Gillis, Edward G Newcomb, Charles S. Schnelle
- Date: May 1968
- Competency: External Forces & Industry Knowledge
- Publication Name: Transactions of the SOA
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Non-Traditional Marketing Through Broadcast Media
Non-Traditional Marketing Through Broadcast Media Presented at October 1986 Annual Meeting. ... different experience in terms of persistency, mortality, and morbidity. I don't recall any of the panelists ...- Authors: John Ladley, Gary A Kauffman, Eugene R Raitt
- Date: Oct 1986
- Competency: Technical Skills & Analytical Problem Solving>Process and technique refinement
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance