Description: 1999 SOA Regional Meeting, Atlanta. This session covered the process of rapid product issue and the implications that has from a marketing, underwriting, operational, product pricing, and design standpoint.

Description: The presenters in this classic session will explore protection and accumulation products as well discuss the current state of the hybrid Life/LTC market. They will also examine the latest trends and the challenges to innovation and highlight key factors impacting the product actuary including the impact of technology, regulation and competitive environment.