Description: Nathan Pohle and Darryl Wagner believe actuaries can benefit from new technologies in predictive analytics and life insurance.

Description: In this article, I will outline the key tools that are found in a digital marketer’s toolbox, briefly explain the broader digital marketing ecosystem, and outline how digital marketers leverage these tools to attract and engage customers within this ecosystem. The goal of this article is to help actuaries in all areas gain a basic level of familiarity of the world of digital marketing, so they can apply this knowledge to product design, systems design, and business valuation.

Description: Meet Nathan Pohle. Nathan is part of a new wave of actuaries bringing diverse perspectives to change the game in life insurance. Armed with an MBA and unique analytics experience in the sports industry, Nathan is harnessing key learnings from Silicon Valley to help life insurance companies tap into the power of predictive analytics in new ways.

Description: This article provides an overview of activities that should be considered by an actuary when validating a predictive model. It describes several components to consider when validating a predictive model and provides an examination of various methodologies that can be implemented in the validation process.