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  • Evaluating Distribution Channel Options for Individual Insurance Products, Part 2: Call Center and Digital Platform Sales Channels
    Evaluating Distribution Channel Options for Individual Insurance Products, Part 2: Call Center and Digital Platform Sales Channels Overview of call center and digital sales platforms for the ...

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    • Authors: Art W Lewis
    • Date: Oct 2022
    • Competency: Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Health & Disability; Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications
    Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications This is an article about baby boomers and marketing communication. From News Direct, May ...

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    • Authors: Carrie Hollenberg
    • Date: May 2006
    • Competency: Communication
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Management skills; Life Insurance>Marketing and distribution - Life Insurance
  • Market Intelligence for Actuaries with Competiscan
    Market Intelligence for Actuaries with Competiscan What are insurance companies promoting in the market? How are they framing their products and services? What is their value proposition to ...

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    • Authors: Erika Dochney
    • Date: Apr 2024
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Product development - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care
  • The Death of Telemarketing Has Been Exaggerated ... Or Has It?
    The Death of Telemarketing Has Been Exaggerated ... Or Has It? At least 60 percent of households are now on the Do Not Call list, the level of telemarketing is down, but it still remains an ...

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    • Authors: Jon Hamilton
    • Date: Jun 2007
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Life Insurance Distribution and the Middle Market
    Life Insurance Distribution and the Middle Market Over the last two years the Marketing and Distribution (MaD) council has made it a priority to address the ongoing issue of the underinsured ...
    • Authors: Adam Vanevenhoven
    • Date: Sep 2013
    • Competency: External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>General business skills; Strategic Insight and Integration>Strategy development
    • Publication Name: News Direct
    • Topics: Demography>Population data; Economics>Behavioral economics; Life Insurance>Marketing and distribution - Life Insurance
  • Chairperson’s Corner: 2023 Welcome and Strategic Themes
    Chairperson’s Corner: 2023 Welcome and Strategic Themes Chairperson's column for the May 2023 issue of NewsDirect discussing the Section's strategic themes for the year. marketing and ...

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    • Authors: Manisha Dias
    • Date: May 2023
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance