Description: 1992 SOA Regional Meeting, Chicago. This discussion is about direct marketing growth in the 1980s, sustaining the growth in the 1990s, regulatory constraints in the 1990s, impact of continuing production cost increases, new product designs, and declining response rate.

Description: In session 56PD of the Montreal Spring Meeting panelists discuss financial product distribution systems used by noninsurance financial institutions. From the Record of the Society of Actuaries, Vol. 23, No. 2.

Description: This session at the SOA 1998 Maui I Spring Meeting presents the concept of marketing to current policyholders, the benefits of such, and a model for success.

Description: This session at the SOA 1998 Maui I Spring Meeting is about the rapid expansion of the internet, how to set up a web page, how insurance companies and actuaries are using the internet for marketing, and how the public makes use of the internet.

Description: This presentation is an open forum, session 59OF, from the 2004 Spring Meeting of the Society of Actuaries, held June 14-15 in San Antonio, TX. The life insurance and annuity marketplace has become increasingly competitive. At the same time, distributors are exerting more clout. The panelists discuss their perspectives, from the view of the product development actuary, the marketing and distribution executive, and the actuary in a marketing role, on how product development actuaries are experiencing difficulty in designing profitable products that are saleable. Discussion from participants is included. From the Record of Society of Actuaries, Volume 30, No. 2.

Description: Presented at May 1986 Spring Meeting. This session discussion is about credit card distribution systems, association endorsed marketing, direct response marketing and single premium credit insurance.

Description: Panelists discuss three categories of special-risk business: the college and student market, specific events/sports and custom, and the travel markets. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: Head of a full-service wholesaling company discusses marketing insurance products through stock brokerage firms, banks, and broker-dealers. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: 1993 SOA Spring Meeting, San Diego. This session was about the Latin-American insurance market. Topics included: 1. Size, growth, regulations, products, distribution, marketing. 2. Market entry, business strategies, cultural issues, local staffing. 3. Level of activity for U.S. companies.

Description: Presented at October 1985 Annual Meeting. This session discussion is about marketing opportunities, marketing techniques, product selection and design.