Description: Examination of the distribution of insurance products by and through financial institutions, products, distribution options, etc. The marketing opportunity was addressed from several viewpoints - insurance company, marketing organization and financial institution.

Description: Panel of session 56PD of the New York Annual Meeting examines a range of issues surrounding bancassurance from both the insurer's and the banker's perspective. From the Record of the Society of Actuaries, Vol. 24, No. 1.

Description: From a session at the annual meeting of the Society of Actuaries held in Chicago, Illinois, October 15-18, 2000 Discussion of market driven product development principles and processes.

Description: A discussion of what life insurance distribution systems might look like in 1990- from the perspective of 1980- under a high inflation scenario. Included the following topics: I. Traditional agency distribution systems 1a. Which systems will survive the 1980s 1b. Anticipated changes in the traditional systems 2. New agency distribution systems 3. Direct response marketing 4. New methods of selling insurance

Description: This 1980 session was about the various distribution systems, trends in market share, relative costs, differences, major advantages and disadvantages of each, and the way in which these systems will be affected by change.

Description: Discussion from the April 1982 Society of Actuaries meeting in Orlando on the diversification of life insurance companies including recent experience in acquisitions, and changes in corporate structure of life insurance companies. This panel from the April 1982 Society of Actuaries meeting in Orlando discussed the diversification of life insurance companies. Topics included: 1. Recent experience in the acquisitions, diversification and corporate structure of life insurance companies. 2. Factors causing companies to change the forms of their operations. 3. Process for life insurance companies deciding on their paths.

Description: This presentation is an open forum, session 59OF, from the 2004 Spring Meeting of the Society of Actuaries, held June 14-15 in San Antonio, TX. The life insurance and annuity marketplace has become increasingly competitive. At the same time, distributors are exerting more clout. The panelists discuss their perspectives, from the view of the product development actuary, the marketing and distribution executive, and the actuary in a marketing role, on how product development actuaries are experiencing difficulty in designing profitable products that are saleable. Discussion from participants is included. From the Record of Society of Actuaries, Volume 30, No. 2.

Description: This article discusses ideas for a long-term Customer Value Program.

Description: This article discusses the benefits of strategic alliances between companies in the insurance and financial services industry to improve product offerings and distribution options.

Description: This article describes the benefits of Interactive Voice Messaging IVM as part of a marketing program and how it can create a measurable impact on sales results.