Description: Letter from the editor

Description: Discusses attributes of online selling.

Description: Article from The Actuary, December 1972 – volume 6 - Issue 10 a recap of a speech given at the annual meeting of the Actuaries Club of Indiana, Kentucky, and Ohio by Ralph Waldo on the future of life insurance marketing.

Description: Discusses a Bill which was recently introduced into the Maryland Legislature and which would require the Insurance Commissioner to publish a price comparison for all life companies licensed in Maryland.

Description: This article discusses ideas for a long-term Customer Value Program.

Description: Part III of III Managing Non-Life-Insured Products Sold Through Auto Dealers covers Finance Reserve product

Description: This article describes New York Life's philosophy and approach to the use of the internet in selling life insurance.

Description: This article discusses the benefits of strategic alliances between companies in the insurance and financial services industry to improve product offerings and distribution options.

Description: This article focuses on how to create a better relationship between marketing and legal departments using a four step strategy.

Description: This article describes the benefits of Interactive Voice Messaging IVM as part of a marketing program and how it can create a measurable impact on sales results.