Description: The Long-Term Care Think Tank is a collaborative effort among experts and thought leaders spanning all corners of the long-term care industry. This page contains information on the Think Tank, as well as links to reports and presentations.

Description: This report, part of the Society of Actuaries [SOA] ‘Experience Studies – Business Practice Surveys,’ presents the results of the survey on foreign travel underwriting practices of direct companies, prepared by the SOA Committee on Life Insurance Mortality and Underwriting Surveys - Foreign Travel [Direct Writer] Survey Subcommittee.

Description: This session discussion is about the new niches in direct response marketing such as new products, database marketing and relationship marketing. From Record of the Society of Actuaries Vol. 15, No. 2.

Description: This article reviews the cost of behavioral health care and looks at how the involvement of Primary Care Physicians leads to a less efficient and effective treatment and is an increasing cost many plans have yet to address. From Health Section Newsletter, March 2005, Issue No. 49.

Description: This article describes some of the traditional profit measurement standards for direct marketing and then presents a more comprehensive and up-to-date foundation for insurance direct marketers and actuaries to use when reviewing individual direct marketing campaigns or total marketing programs.

Description: This article is about the relationship of brand advertising to direct marketing and how to bridge the gap.

Description: One of the many resources that the SOA offers for download are research projects and reports that focus on health.

Description: This essay focuses on elements of success in a system linked to employment.

Description: Presented at April 1985 Spring Meeting. This session discussed: Target Markets - true third party, fictitious trust, individuals, Media - mail, television, periodicals, Product choice and design.