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New Product Development Tool: The Product/Channel Directory
Product Development Tool: The Product/Channel Directory This article introduces The Product/Channel Directory ... Directory, which provides the combination of products offered and distribution channels for over 200 companies ...- Authors: James B Smith
- Date: Jun 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications
Intelligence Born between 1946 and 1964, the Boomers came of age during the 1960s and 1970s. They were shaped ... around the earth, Martin Luther King Jr.'s 'I Have A Dream' speech, Watergate, Roe v. Wade and the Three ...- Authors: Carrie Hollenberg
- Date: May 2006
- Competency: Communication
- Publication Name: News Direct
- Topics: Actuarial Profession>Management skills; Life Insurance>Marketing and distribution - Life Insurance
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But Will They Buy? Insurance Coverage for All...And How Insurers Can Afford To Provide It
Afford To Provide It This article is a review of the book, Insurance Coverage for All...And How Insurers ... Thomson. The book focuses on the lack of penetration by life insurance companies into the middle market ...- Authors: Ian G Duncan
- Date: Sep 2003
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Selling MaD’s Value Proposition
Selling MaD’s Value Proposition An actuary is not the first professional one would normally think to seek ... they had a marketing or distribution question. One of my goals for this year was to begin to change that ...
- Authors: Douglas Bennett
- Date: Sep 2013
- Competency: Communication>Difficult message delivery; Leadership>Thought leadership
- Publication Name: News Direct
- Topics: Actuarial Profession>Professional associations; Life Insurance>Marketing and distribution - Life Insurance
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MaD Happenings - Newsdirect Issue 74
MaD Happenings - Newsdirect Issue 74 A list of activities involving the Marketing and Distribution ... Issue 74 A list of activities involving the Marketing and Distribution Section of the SOA. marketing ...- Authors: Society of Actuaries
- Date: May 2017
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Direct Insurance Sales Using Microeconomics - Overcoming Asset Share Pricing Criteria
This is the third and final installment of an article about using microeconomics and the concepts of embedded ... better manage and understand the profitability of direct marketing programs. The article illustrates how ...- Authors: Robert E Winawer
- Date: Jan 2003
- Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
- Publication Name: News Direct
- Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Worksite Marketing — A Channel Whose Time Has Come?
Worksite Marketing — A Channel Whose Time Has Come? This article gives an ... overview of the worksite marketing/volutary products market and addresses the pros and cons of this marketing ...- Authors: UNKNOWN Mark L Trencher
- Date: Oct 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
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NewsDirect, July 2020, Issue 81
July 2020, Issue 81 Read the July 2020 issue of NewsDirect published by the Marketing & Distribution ... Section. Newsletters provide practical information for the working actuary, articles on trends that impact sections ...- Authors: Society of Actuaries
- Date: Jul 2020
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
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A FOOLS GAME: the Correct Name for Distributing Insurance via Banks?
A FOOLS GAME: the Correct Name for Distributing Insurance via Banks? Discussion of distributing life ...- Authors: Carmen F Effron
- Date: Sep 2009
- Competency: External Forces & Industry Knowledge; Strategic Insight and Integration>Big picture view
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Why Strategic Alliances?
Why Strategic Alliances? ... This article discusses the benefits of strategic alliances between companies in the insurance and financial ...- Authors: RICHARD KATZ
- Date: Sep 2004
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance