Description: 1999 SOA Annual Meeting, San Francisco. This is Table 1 Product/Channel Directory that is associated with Building Bridges with Session 136IF: Building Bridges with Alternative Marketing Methods

Description: This article discusses various ways that insurance companies are using the internet to market their products.

Description: This article explains Search Engine Marketing SEM and how it can be a key part of an effective direct marketing strategy.

Description: Panel discusses several approaches to life and annuity product distribution in the U.S., and looks at the life insurance industry in four other countries. From the 1997 Record of Society of Actuaries, Vol. 23, No. 3.

Description: This document contains material excerpted from a speech given on June 17, 1997 by Tom Kelly, Senior Vice President and Managing Director of LIMRA International, at a LOMA/LIMRA Strategic Issues Conference in Singapore. It focuses on the life insurance industry around the world and some of the forces driving change and their implications.

Description: A discussion of how patents can be used to recover the cost of innovation in product development and operations

Description: 1993 SOA Spring Meeting, Boston. This session is about the marketing front, including demographic trends, impact on products, market research, market segments and distribution.

Description: Presented at May 2005 Spring Meeting. Panelists discuss the current status since the passage of the Gramm-Leach-Bliley bill, outlook for bank distribution of insurance products, and experiences with bank-insurer conglomerations.

Description: This article is about how telemarketers can incorporate technology to assure compliance with Do Not Call lists.

Description: Presented at May 1986 Spring Meeting. This session discussion is about marketing arrangements and mergers with non-insurance the financial institutions.