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Tools of a DTC Marketer
Tools of a DTC Marketer In this article, I will outline the key tools that are found in a digital marketer’s ... marketer’s toolbox, briefly explain the broader digital marketing ecosystem, and outline how digital marketers ...- Authors: Matthew Wolf
- Date: Aug 2021
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Technology & Applications>Software; FinTech & InsurTech>Customer acquisition
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Technology That Creates Flood of Data Can Also Help Actuaries Make Better Decisions
Technology That Creates Flood of Data Can Also Help Actuaries Make Better Decisions Technology has streamlined ... provided they can tame the flood of information pouring in from across the digital ecosystem. By Dennis ...- Authors: Dennis Winkler
- Date: Aug 2021
- Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
- Publication Name: News Direct
- Topics: Predictive Analytics; Technology & Applications>Analytics and informatics; Technology & Applications>Artificial intelligence & machine learning; Technology & Applications>Automation; Technology & Applications>Telematics
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Chairperson’s Corner—Emerging Content and Opportunities
Content and Opportunities Chairperson description of current MaD section activity and upcoming webcasts ... By Nick Ortner NewsDirect, October 2021 As part of the section’s efforts to foster research, innovation ...- Authors: Nickolas Ortner
- Date: Oct 2021
- Competency: Communication; External Forces & Industry Knowledge; Leadership; Relationship Management; Strategic Insight and Integration
- Publication Name: News Direct
- Topics: Actuarial Profession
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Regulatory Trends: AI and Insurance
explores recent regulatory developments, in the U.S. and the E.U. related to artificial intelligence, and ... can take to get ahead of the curve. By Mark A. Sayre NewsDirect, October 2021 The past few years have ...- Authors: Mark Sayre
- Date: Oct 2021
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Public Policy; Technology & Applications
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Hagerty Does It Well
and membership services- are a result of a deep understanding of customer needs. By Aneesha Deshpande ... cared much about cars, but these videos had a quality of storytelling about them that, even as a non-enthusiast ...- Date: Aug 2022
- Competency: External Forces & Industry Knowledge; Professional Values; Strategic Insight and Integration
- Publication Name: News Direct
- Topics: General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Technology & Applications; Technology & Applications>Social media; Technology & Applications>Audio-visual
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Market Intelligence for Actuaries with Competiscan
Competiscan What are insurance companies promoting in the market? How are they framing their products and services ... is their value proposition to producers? Members of the SOA Marketing and Distribution section receive ...- Authors: Erika Dochney
- Date: Apr 2024
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Product development - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care
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Back to Basics: Distribution Channel Overview
they impact how products reach the clients, client experience with the company, and are a key driver in ... in total company performance. Think about this, the pricing actuaries could design innovative products ...- Date: Apr 2024
- Competency: External Forces & Industry Knowledge; Relationship Management
- Publication Name: News Direct
- Topics: Actuarial Profession