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Direct Marketing - The Future
charecterizing the current industry situation (Table 1). TABLE 1 Current Situation • Stagnant, declining ... The key factor is the economy for this trend (Table 2). We're continuingto define markets in terms of ...- Authors: Application Administrator, Edward P Mohoric, H Shumrak, Gary A Kauffman
- Date: May 1992
- Competency: Strategic Insight and Integration
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance; Public Policy
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Marketing of Non-Traditional Insurance Products
corporation where each party brings something to the table. An important item that I want to mention is that ... with agent-sold business. Sitting at the kitchen table with the potential insured, the agent can help deter- ...- Authors: Application Administrator, Edward P Mohoric, Albert Zlogar, Robert E Grady, Nancy Poulos
- Date: May 1988
- Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance