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Presidential Address
to be perceived and what do we want our profession's "brand promise" to say to target audiences, especially ... of products such as Coca–Cola, Starbucks, McDonald's or Nike, but the same principles can be applied to ...- Authors: Application Administrator
- Date: Apr 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: The Actuary Magazine
- Topics: Actuarial Profession