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Problems, Promises and Profitability through New Products and Research for the Direct Marketing Distribution System
Profitability through New Products and Research for the Direct Marketing Distribution System This presentation ... October 20-23 in Toronto. Noting that in today's direct-response marketplace, the consensus is that there ...- Authors: Kiran Desai, Kimberly A Johnson, Spencer Koppel, Anthony Dardis
- Date: Oct 1991
- Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance