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  • The New Product Notebook
    show the needed break-even response rate for a direct mail campaign where the average annual premium ... author's September, 2006 presentation at The Insurance Direct Marketing Forum 2006: Database Delivers! <!-- InstanceEndEditable ...

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    • Authors: Society of Actuaries
    • Date: Jan 2007
    • Competency: Communication; Relationship Management
    • Publication Name: News Direct
    • Topics: Actuarial Profession; Annuities; Life Insurance
  • A modern fable: The Actuary and the Marketers
    A modern fable: ... Article from: News Direct Newsletter January 2004 – Issue No. 46 NEWSDIRECT ... Christopher H. Hause 4 A recap of the Insurance Direct Marketing Forum 2003 by Jay M. Jaffe 6 Managerially ...

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    • Authors: Don Jackson
    • Date: Jan 2004
    • Competency: Communication; External Forces & Industry Knowledge; Relationship Management
    • Publication Name: News Direct
    • Topics: Actuarial Profession; Life Insurance>Pricing - Life Insurance
  • MaD’s 2020 Vision and Beyond: Content and Distribution
    CROSS-PROMOTING In addition to focusing on the two primary themes noted above, a third emphasis for 2020 ... Chairperson’s Corner, as a sec-tion we are pursuing two primary themes: “understanding distribution” and “marketing ...
    • Authors: Nickolas Ortner, Michael Prendes
    • Date: May 2020
    • Competency: Communication
    • Publication Name: News Direct
    • Topics: Actuarial Profession; Predictive Analytics