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Marketing Strategy and Planning
Marketing Strategy and Planning This panel discussion focuses on marketing strategy and planning for life insurance products. From the 1977 Record, Vol. 3, No. 1. N/A; 14885 3/1/1977 12:00:00 AM ...- Authors: Michael B Hutchison, C David Silletto, Royal A Johnson
- Date: Mar 1977
- Competency: Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Actuarial Profession
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Digest of Discussion at Concurrent Sessions
Digest of Discussion at Concurrent Sessions The following topics were discussed at concurrent sessions: 1. Consequences of adjusted earnings, 2. The actuary's role in marketing, and 3.- Authors: George Alexander, John C Antliff, Robert M Astley, Paul M Bailey, Barry L Blazer, Bob J Bolin, Application Administrator, Joseph R Brzezinski, Daniel Case, Stanley R Freilich, Norman E Hill, Richard Humphrys, Michael B Hutchison, James D Lamb, John Pennisten, Thomas K Pennington, Joe B Pharr, Anna M Rappaport, Richard S Raskin, Frank D Repp, Walter Rugland, C David Silletto, Maurice O Simmons, Robert C Tookey, David A Wright, Martin L Zeffert, Charles Barry H. Watson, Jack M Elkin, Richard B Sieben
- Date: Jan 1974
- Competency: External Forces & Industry Knowledge
- Publication Name: Transactions of the SOA
- Topics: Actuarial Profession>Competencies; Life Insurance; Pensions & Retirement