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Marketing Trends - Smaller Companies - Mass Marketing
Marketing Trends - Smaller Companies - Mass Marketing This is discussion about the impact of mass marketing has on smaller companies. From Transactions of Society of Actuaries 1969, Vol. 21 Pt.- Authors: William H Aitken, Harold W Black, William J Bryan, John C Burns, Anthony J Houghton, John M Loftis, Chandler L McKelvey, Anna M Rappaport, Harold E Ruck, Richard W Ziock, William R Battle
- Date: Apr 1969
- Competency: External Forces & Industry Knowledge
- Publication Name: Transactions of the SOA
- Topics: Health & Disability>Disability insurance; Life Insurance>Marketing and distribution - Life Insurance
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Life Insurance And The Buyer
Life Insurance And The Buyer Article from The Actuary, February 1972 – volume 6 - Issue 2 provides a recap of the Actuaries Club of New York meeting and the two panel discussions one on ...- Authors: Anna M Rappaport
- Date: Feb 1972
- Competency: External Forces & Industry Knowledge
- Publication Name: The Actuary Magazine
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Agency Compensation And Consumerism
Agency Compensation And Consumerism This concurrent session took place at the 1975 Society of Actuaries Spring Meeting in New York, held in April. The presenters addressed various aspects of ...- Authors: Melvin L Gold, Michael B Hutchison, Harold G Ingraham, Anna M Rappaport, Michael Terne
- Date: Jun 1975
- Competency: External Forces & Industry Knowledge>External forces and business performance
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance; Public Policy