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Marketing Strategy and Planning
Marketing Strategy and Planning This panel discussion focuses on marketing strategy and planning for life insurance products. From the 1977 Record, Vol. 3, No. 1. N/A; 14885 3/1/1977 12:00:00 AM ...- Authors: Michael B Hutchison, C David Silletto, Royal A Johnson
- Date: Mar 1977
- Competency: Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Actuarial Profession