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Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications
Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications This is an article about baby boomers and marketing communication. From News Direct, May ...- Authors: Carrie Hollenberg
- Date: May 2006
- Competency: Communication
- Publication Name: News Direct
- Topics: Actuarial Profession>Management skills; Life Insurance>Marketing and distribution - Life Insurance