Description: This article is an interview with ‘pioneer’ Nooruddin [Rudy] S. Karsan, FSA, one of the co–founders of Kenexa® Corp., a leading end–to–end provider of software, proprietary content, services and process outsourcing, that enable organizations to more effectively recruit and retain employees. The company was founded in 1987 and started with two employees. Today Kenexa has 1,600 employees. Karsan discusses his life and entrepreneurial career. He enjoys managing and building businesses, and the challenging opportunities, but that's just one part of his life the other is focusing on serving humanity—the two basic words, he says, that define Kenexa. From ‘The Actuary Magazine’ Volume 5 Issue 4.