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Selling Insurance Six Feet Apart Redux
Selling Insurance Six Feet Apart Redux As part of the SOA’s July 22, 2020, COVID-19 Virtual Symposium, Marketing and Distribution (MaD) Section Council members presented “Selling Insurance Six ...- Authors: Nickolas Ortner
- Date: Oct 2020
- Competency: External Forces & Industry Knowledge; Strategic Insight and Integration
- Publication Name: News Direct
- Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
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Direct Marketing: Part 1—Analysis of Solicitations
Direct Marketing: Part 1—Analysis of Solicitations This article covers measurement of key actions by presenting an approach to the analysis of direct-mail insurance solicitations. Marketing and ...- Authors: H Lund
- Date: Apr 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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E-term: Channel Management and Other Implications
E-term: Channel Management and Other Implications This article discusses various approaches currently being used to sell term insurance over or with the assistance of the internet. E-commerce; ...- Authors: Application Administrator
- Date: Sep 2002
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Term life; Life Insurance>Marketing and distribution - Life Insurance
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Direct Insurance Sales Using Microeconomics - Overcoming Asset Share Pricing Criteria
Direct Insurance Sales Using Microeconomics - Overcoming Asset Share Pricing Criteria This is the third and final installment of an article about using microeconomics and the concepts of embedded ...- Authors: Robert E Winawer
- Date: Jan 2003
- Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
- Publication Name: News Direct
- Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Optimizing the Prospect's Brand Passage
Optimizing the Prospect's Brand Passage This article discusses how a prospect passes from step to step through the sales process until becoming a customer, and how brand plays a significant ...- Authors: Susan Linder
- Date: Jan 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Who Will Save Life Insurance in Five Years?
Who Will Save Life Insurance in Five Years? The author reviews trends in the advisor marketplace, a broader view than just traditional life insurance agents. He encourages life insurance ...- Authors: Richard Berry
- Date: Sep 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Increasing Your Prospect Response Rates by 34%
Increasing Your Prospect Response Rates by 34% This article discusses the use of product databases to increase response rates from direct mail campaigns. The concept includes renting name lists ...- Date: May 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Bancassurance, A Global Perspective
Bancassurance, A Global Perspective This article gives a synopsis of a presentation about bancassurance around the world. Marketing and distribution; 10043 1/1/1999 12:00:00 AM ...- Authors: Jeffrey Klanderman
- Date: Jan 1999
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Global Perspectives; Life Insurance>Marketing and distribution - Life Insurance
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Direct/Tech: The Emerging Taxonomy of Insurance Distribution Channels
Direct/Tech: The Emerging Taxonomy of Insurance Distribution Channels This article looks at the attitudes of insurance companies toward using technology for assisting in sales and marketing of ...- Authors: UNKNOWN Mark L Trencher
- Date: Jan 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Managing Non-Life Insured Products Sold Through Auto Dealers Part II — Gap
Managing Non-Life Insured Products Sold Through Auto Dealers Part II — Gap Managing Non-Life Insured Products Sold Through Auto Dealers Part II — Gap from NewsDirect Newsletter, October 2001, ...- Authors: Society of Actuaries
- Date: Oct 2001
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance