Description: This is an editorial about the new format of the newsletter and impetus behind it.

Description: Chairperson's Corner from News Direct, May 2005, Issue No. 50.

Description: The author points out how being an enterprise risk manager can give an actuary a broader view of the direct marketing business. The actuary should not just be managing marketing risk, but many other risks of the business.

Description: Distribution channels matter because they impact how products reach the clients, client experience with the company, and are a key driver in total company performance. Think about this, the pricing actuaries could design innovative products that meet client needs, but without distribution channels communicating the right messages to the clients and addressing their questions, the products probably would not sell.

Description: Chairperson’s column describing the benefits of being a member of the Marketing and Distribution Section and encouraging members to get involved.

Description: Editor’s Viewpoint: Stepping into the All-Electronic Future...

Description: Chairperson's Column from News Direct, January 2005, Issue No. 49.

Description: Chairperson description of current MaD section activity and upcoming webcasts and other emerging section content

Description: This article discusses the differences between insurance direct marketers and actuaries and the similarities on which they can build.

Description: This article discusses change initiatives and how companies and executives need to take a proactive approach to manage the change in order to assure success.