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  • Selling Insurance Six Feet Apart Redux
    Selling Insurance Six Feet Apart Redux As part of the SOA’s July 22, 2020, COVID-19 Virtual Symposium, Marketing and Distribution (MaD) Section Council members presented “Selling Insurance Six ...

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    • Authors: Nickolas Ortner
    • Date: Oct 2020
    • Competency: External Forces & Industry Knowledge; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing Trends - Smaller Companies - Mass Marketing
    Marketing Trends - Smaller Companies - Mass Marketing This is discussion about the impact of mass marketing has on smaller companies. From Transactions of Society of Actuaries 1969, Vol. 21 Pt.

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    • Authors: William H Aitken, Harold W Black, William J Bryan, John C Burns, Anthony J Houghton, John M Loftis, Chandler L McKelvey, Anna M Rappaport, Harold E Ruck, Richard W Ziock, William R Battle
    • Date: Apr 1969
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Transactions of the SOA
    • Topics: Health & Disability>Disability insurance; Life Insurance>Marketing and distribution - Life Insurance
  • The Development of WeChat Marketing and Distribution of Insurance Products in China
    The Development of WeChat Marketing and Distribution of Insurance Products in China WeChat is gradually becoming the main force of insurance online marketing for insurance products in China.

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    • Authors: Society of Actuaries, Wanwan Huang
    • Date: Dec 2018
    • Competency: External Forces & Industry Knowledge
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Worksite Marketing — A Channel Whose Time Has Come?
    Worksite Marketing — A Channel Whose Time Has Come? This article gives an overview of the worksite marketing/volutary products market and addresses the pros and cons of this marketing approach.

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    • Authors: UNKNOWN Mark L Trencher
    • Date: Oct 2000
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
  • To Infinity and Beyond! The Future of Insurance
    To Infinity and Beyond! The Future of Insurance The article offers a discussion about future products, distribution, insurance laws, and contracts. Some ideas might not be possible today, but it ...

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    • Authors: Application Administrator
    • Date: Jan 2001
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
  • Affinity Marketplace for Actuaries
    Affinity Marketplace for Actuaries This article describes various insurance products now offered to SOA members as an affinity group. Disability insurance;Major medical insurance;Marketing and ...

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    • Authors: Dwayne Thompson
    • Date: Sep 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing and Distribution: Compensation for Sellers and Distributors
    Marketing and Distribution: Compensation for Sellers and Distributors Building on our previous newsletter article (“Who Sells and Distributes”), we continue here in our attempt to define and ...

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    • Authors: Nickolas Ortner, Brendan Costello
    • Date: Oct 2020
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Health & Disability; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing and Product Development for the Senior Market
    Marketing and Product Development for the Senior Market Panelists discuss how product design, premium-rate development, and marketing methods are being used to win the allegiance of an aging U.S.

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    • Authors: Jay Jaffe, H Lund, James O'Connor, Christopher J Rogers
    • Date: Oct 2002
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care>Long-term care insurance
  • Segmentation And Market Specialization
    Segmentation And Market Specialization This session from the 1983 SOA Spring Meeting discusses the adoption and implementation of a segmentation and market specialization strategy. Two examples ...

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    • Authors: Frederick Brown, Joseph M Fitzgerald, Sarah S Plotkin, Harry Ploss, Wilfred Thornthwaite, Margaret J Ware
    • Date: Apr 1983
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance