Description: Research managers from prominent non-traditional marketing companies discuss: Structure and composition of research units, methods currently used to conduct research, and specific examples of activities. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: Panelists discuss three categories of special-risk business: the college and student market, specific events/sports and custom, and the travel markets. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: This presentation is a panel discussion from the 1991 Annual Meeting of the Society of Actuaries, held October 20-23 in Toronto. Noting that in today's direct-response marketplace, the consensus is that there are a lot of problems, and some promises, but little, if any, profitability, the panelists discuss long-term care, dread disease, and return of premium [ROP] products, and targeting profitability through research. Discussion from participants is included. From the Record of Society of Actuaries, Volume 17, No. 4A.

Description: Presented at October 1996 Annual Meeting. Discusses the new regulatory requirements, including the invention of an illustration actuary and what the job entails, and the tasks to be accomplished in achieving compliance.

Description: Discusses prepaid legal service, auto clubs, credit security, add-ons, upgrades, and cross-sell. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: Discusses strategic pricing and product development [as employed by a niche marketer], differences in marketing and pricing between traditional and non-traditional marketing, and the reasons for differences in product and product development process between traditional and non-traditional distribution systems. From the 1988 Record of Society of Actuaries, Vol. 14, No. 2.

Description: Presented at May 1996 Spring Meeting. This discussion focuses on the NAIC model illustration regulation and the ASOP. Topics include: Adequacy of the model law, liability of the illustration actuary, and Generally Recognized Expense Table.

Description: Presented at October 1996 Annual Meeting. This session looks at experience with Actuarial Standard of Practice 'ASP' 24 regarding the NAIC Life Insurance Illustration model regulation. Additionally included is a discussion of the NAIC's possible extension of the model to include annuities and variable life insurance. This session also looks at possible revisions to ASP 15.