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  • Talk to Me: How Personalized Persuasion Could Enhance Protection Offerings and Reduce Underinsurance
    Talk to Me: How Personalized Persuasion Could Enhance Protection Offerings and Reduce Underinsurance Understanding the true drivers of human behavior is essential if we are to capitalize on ...

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    • Authors: Matt Battersby
    • Date: Jul 2018
    • Competency: Communication>Persuasive communication; Leadership>Influence; Strategic Insight and Integration>Influence decisions; Strategic Insight and Integration>Strategy development
    • Publication Name: Reinsurance News
    • Topics: Economics>Behavioral economics
  • A “My Plate” Retirement Planning Strategy
    A “My Plate” Retirement Planning Strategy Planning one's own retirement financing is a new challenge, and Americans need to hear a consensus message from the experts, not a diverse chorus ...

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    • Authors: Elizabeth Bauer
    • Date: May 2018
    • Competency: Communication>Persuasive communication
    • Topics: Economics>Behavioral economics