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  • NewsDirect, July 2020, Issue 81
    NewsDirect, July 2020, Issue 81 Read the July 2020 issue of NewsDirect published by the Marketing & Distribution Section. Newsletters provide practical information for the working actuary, ...

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    • Authors: Society of Actuaries
    • Date: Jul 2020
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
  • A Database Marketer’s Dilemma: When To Stop Marketing?
    A Database Marketer’s Dilemma: When To Stop Marketing? This article looks at the question, Should the direct mail marketer sell products until the point at which the cost of the NEXT sale exceeds ...

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    • Authors: Jay Jaffe
    • Date: Jan 2000
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Would You Like Fries With That?
    Would You Like Fries With That? This article explains the benefits of cross-selling, especially in the middle market, and how it can improve customer retention. Lapse rates=Lapses;Marketing and ...

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    • Authors: Jason B Holman
    • Date: Sep 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Is There Magic in the Middle Market?
    Is There Magic in the Middle Market? This is an article adapted from LIMRA's 'Is There Magic in the Middle Market'? - a survey exploring the financial security needs of the ...

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    • Authors: Cheryl D Retzloff
    • Date: Jan 2010
    • Competency: External Forces & Industry Knowledge>External forces and business performance; Strategic Insight and Integration>Big picture view
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Changing the Status Quo Bias
    Changing the Status Quo Bias Applying behavioral-science and shared-value principles to insurance is a win-win proposition for both insurers and clients. Behavioral economics;Policyholder ...

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    • Authors: Francois Millard, Daniel Kotzen, Jos Maroba
    • Date: May 2018
    • Competency: Technical Skills & Analytical Problem Solving>Innovative solutions
    • Publication Name: News Direct
    • Topics: Economics>Behavioral economics; Life Insurance>Policyholder behavior - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
  • The Development of WeChat Marketing and Distribution of Insurance Products in China
    The Development of WeChat Marketing and Distribution of Insurance Products in China WeChat is gradually becoming the main force of insurance online marketing for insurance products in China.

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    • Authors: Society of Actuaries, Wanwan Huang
    • Date: Dec 2018
    • Competency: External Forces & Industry Knowledge
    • Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
  • International Product Development Market
    International Product Development Market Presented at May 1996 Spring Meeting. Discusses the insurance product development environment in various international markets with emphasis on both ...

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    • Authors: Robert Lau, Juan Punchin, Ramon Galanes, David Rosier, Nigel Silby
    • Date: May 1996
    • Competency: Strategic Insight and Integration>Strategy development
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Marketing and distribution - Annuities; Global Perspectives; Life Insurance>Marketing and distribution - Life Insurance
  • Distribution of Individual Products - A Look into the Crystal Ball
    Distribution of Individual Products - A Look into the Crystal Ball Presented at May 1996 Spring Meeting. Considers many ways product distribution might evolve in the future. Discussion ...

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    • Authors: C R Duncan, Cindy A DiBiase, Patrick J Moore
    • Date: May 1996
    • Competency: External Forces & Industry Knowledge>Internal forces and business performance; Strategic Insight and Integration>Strategy development
    • Publication Name: Record of the Society of Actuaries
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Marketing Distribution Systems
    Marketing Distribution Systems This panel discussion lookas at various marketing distribution systems for life insurance including structure, compensation, and profitability.

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    • Authors: W Paul McCrossan, Walter Rugland, Robert L Whitney, Robert B Willett
    • Date: May 1977
    • Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Life and Casualty Company Organization for the 1980's
    Life and Casualty Company Organization for the 1980's Record of the Society of Actuaries: 1981 Vol.7 No. 1 This is a panel discussion session examining life insurance company organization ...

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    • Authors: George R Dinney, Ardian Gill, Frank W. Barsalou, Robert W. Rever
    • Date: Apr 1981
    • Competency: External Forces & Industry Knowledge>External forces and business performance; Leadership>Change management; Relationship Management>Staff management and motivation; Strategic Insight and Integration>Big picture view; Strategic Insight and Integration>Strategy development
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Expenses - Life Insurance; Life Insurance>Investment strategy - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Capital - Life Insurance; Technology & Applications